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Elfie – Health & Rewards

Elfie

Elfie is a free digital-health app that turns the everyday work of managing a long-term condition into rewarding wins. Users get a personalized monitoring plan, track their vitals and habits, and earn Elfie coins for monitoring health; coins you can redeem for real rewards or donate to a cause. It combines self-monitoring tools, AI-driven coaching, and real-world incentives to help people stay consistent with their care and build habits that last.

Since launching in 2020, Elfie has grown to more than 1,800,000 users across six continents and 35 countries, and is endorsed by thousands of doctors, cardiologists, and endocrinologists.

Who it helps

Elfie is built for people managing one or more ongoing health challenges, and for the family members and caregivers who support them. It supports over 400 conditions including:

•      High blood pressure (hypertension)

•      Diabetes and blood sugar management

•      High cholesterol and heart health

•      Weight and metabolic health

•      Chronic stress

•      Digestive conditions such as IBS and IBD

Key features

•      Personalized monitoring plan tailored to your condition and goals

•      Easy tracking of blood pressure, glucose, weight, medication, and daily activity

•      AI-driven coaching and reminders that keep you on track and step in when you're at risk of slipping

•      Real rewards — earn Elfie coins for monitoring health and redeem them for prizes, brand discounts, or donations

•      Privacy-first and compliant with HIPAA, GDPR, and PDPA; personal health data is never sold or shared with payers

•      Free for families — no cost to end users, making it easy for loved ones to take part

Proven impact

Elfie has driven improvements of more than 37% in treatment adherence among key clinical partners, alongside measurable health gains for users; evidence that small, rewarded daily steps add up to real results.

How to access

Free to download on the App Store and Google Play. Learn more at elfie.co.

Note: Elfie supports your daily health habits and treatment plan; it does not replace the care and advice of your doctor or care team.